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Brands
Solving The La Croix Mystery
I’ve never understood the infatuation with La Croix's mildly flavored carbonated water. So I investigated.
Digital Media’s New Problem . . . Data Bleed
Brands are starting to wonder if Facebook has their data in it's walled garden can third party bad actors like Cambridge Analytica…
Taking Attribution To The Extreme
There’s a fascinating experiment taking place in the UK right now involving Honda.