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Marketing
Mega-Artists Ditching Their Managers
Another music industry middleman is increasingly being cut out as artists start to manage their own business affairs.
Amazon Prime Day Post Mortem
Although Amazon doesn't release official sales numbers for APD, all signs are pointing to another record setting performance.
What’s On Marketers’ Minds?
As we enter the back half of 2018 eMarketer provides a snapshot of what brands are thinking about right now . . .
Is Amazon Actually Sears 2.0?
On the surface you wouldn't think Amazon and Sears have much in common these days . . . and you'd be wrong.
Weekend Read: Is Cannes Suffering From FOCU?
Forget FOMO, it seems like FOCU is the primary reason media industry professionals keep flocking to Cannes.
Sorry Seems To Be The Hardest Word (In Advertising)
No brand wants to be put in the position where it has to issue an apology through an advertising campaign. However, learning how do…
Marketing’s Evolution From Mad Men to Math (Wo)Men
The religion of Mad Men has been overtaken by the science of Math Men, and marketing has changed forever.
Get Smarter About The Business Of Tech
According to NYU's Scott Galloway younger is better when it comes to companies’ market cap.
This Ain’t Your Father’s Auto Dealership
Consolidation is coming to auto dealerships, and how you’ll buy your next car may never be the same again.
Marketing Consultancies Creating A Conflict Of Interest?
Business consulting services like Marketing are becoming important profit centers for the Big Four. Could this create a conflict of…