Pandora improves connected home targeting by offering ads on Amazon and Google smartspeakers.
Project OAR is traditional TV’s attempt to standardize audience addressability and better compete with digital video platforms. Can…
Lookout Traditional TV, there's a new digital kid in the upfront sandbox who's looking to play with your clients.
Digital Marketing's annual rite of spring returns to Austin. Here's what to expect at this year's SxSW.
Rumors are starting to circulate about Netflix setting up an Ad Sales team. Here's what that could mean for the TV industry.
AT&T is proving how powerful the combination of audience scale and a proprietary data platform can be. Now Comcast needs to…
Ever wonder what would happen if radio broadcasters paid their reps a salary instead of commission?
Horizon Media begins its transformation to an outcome based media buying model. Will it work?
The tech giants are beginning to face some headwinds. Here's what you need to know coming out of their latest earnings calls.
Wondering if it's really worth it for brands to spend $5M on a :30 Super Bowl ad? Here's what else you could buy in digital media…