Digital Gabe
Cutting Edge Commentary On All Things Media

Voice Assistants On The Rise

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I think it’s safe to say we’re one step closer to the robot takeover based on this latest batch of Voice Assistant data.  According to eMarketer, a third of the US population now uses a voice-enabled digital assistant regularly.

In 2019 111M of us are using a Voice Assistant each month, and that number is forecasted to grow to 123M within the next 18 months.  98M of us use a Voice Assistant on our phones, and 78M of us already use it on a voice-enabled smartspeaker.  Given the ownership adoption rate of smartspeakers that platform is expected to surpass smartphones within the next 3-4 years.

These stats underscore just how quickly we’re moving into the emerging Age of Voice.  At least that’s what my Voice Assistant told me when I asked. 🙂

 

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